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Privacy Policy

Effective date: November 11, 2026

This Privacy Policy explains what information you love collects, why we collect it, how we use and protect it, and the choices and rights you have. We have written it in plain language on purpose.

1. Overview

you love is a video discovery and streaming platform. We aim to collect as little personal information as possible while still delivering a secure, fast and personalised experience. This policy applies to the you love website, player and related services.

By using you love you acknowledge that you have read and understood this policy. If you do not agree with it, please do not use the service.

2. Information We Collect

We collect information in three broad ways.

Information you give us

  • Account details such as username, email address and password (stored hashed).
  • Profile preferences, saved favorites and watch history you choose to keep.
  • Messages you send through the contact form or by email.
  • Payment and billing details processed by our payment providers.

Information collected automatically

  • Device and browser type, operating system and language.
  • IP address and approximate region derived from it.
  • Pages viewed, videos played, playback quality and buffering events.
  • Referring pages and basic interaction metrics.

Information from third parties

  • Limited profile data if you sign in with an external provider.
  • Fraud-prevention and abuse signals from security partners.

3. How We Use Information

  • To operate, maintain and improve the platform and its player.
  • To personalise recommendations, favorites and rankings.
  • To secure accounts and detect abuse, fraud and automated misuse.
  • To provide customer support and respond to enquiries.
  • To measure which content and features are working well.
  • To comply with legal obligations and enforce our terms.

We do not sell your personal information. We do not use the content you watch to build advertising profiles that are sold to third parties.

4. Cookies & Tracking

We use cookies and similar technologies for essential functions, preferences, analytics and, where permitted, advertising. For a full breakdown of the cookies we set and how to control them, see our Cookie Policy.

5. Sharing & Disclosure

We share information only in limited circumstances:

  • Service providers that host, stream, secure or analyse the platform on our behalf, under contract.
  • Payment processors to complete transactions you request.
  • Legal authorities where required by law or to protect rights, safety and security.
  • Successors in the event of a merger, acquisition or sale of assets, with notice where required.

Where required, we rely on the following legal bases to process personal data: performance of a contract (providing the service), legitimate interests (security, improvement, non-intrusive analytics), consent (certain cookies and marketing) and compliance with legal obligations.

7. Data Retention

We keep personal information only as long as necessary for the purposes described here. Account data is retained while your account is active and for a limited period afterwards to meet legal and accounting requirements. Aggregated, anonymised statistics may be kept indefinitely.

8. Security

We use encryption in transit, hashed passwords, access controls and routine monitoring to protect your information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security, but we work continuously to reduce risk.

9. Your Rights

Depending on where you live, you may have some or all of the following rights:

  • Access a copy of the personal data we hold about you.
  • Request correction of inaccurate information.
  • Request deletion of your data, subject to legal limits.
  • Object to or restrict certain processing.
  • Withdraw consent for optional cookies or marketing.
  • Request portability of data you provided to us.

To exercise any of these rights, contact us using the details in the Contact section below.

10. International Transfers

We may process information in countries other than your own. Where we transfer personal data internationally, we use appropriate safeguards such as standard contractual clauses to protect it.

11. Children

you love is not intended for children and we do not knowingly collect personal information from anyone below the minimum age required in their jurisdiction. If you believe a child has provided us with personal data, please contact us and we will take appropriate steps to remove it.

12. Third-Party Links

The platform may link to third-party websites and services that are not operated by us. We are not responsible for their privacy practices, and we encourage you to review their policies before providing any information.

13. Changes to This Policy

We may update this policy from time to time. When we make material changes we will revise the effective date above and, where appropriate, notify you within the service. Continued use after an update means you accept the revised policy.

14. Contact

For privacy questions or to exercise your rights, write to [email protected] or use our Contact Us page.